History of the Kaftan
June 16, 2019
The portrait above shows Alexandra, Queen Victoria´s granddaughter, in the coronation dress she was wearing when she was installed as Czarina 1894. Alexandra was a royal style icon when she appeared in long straight and heavily embellished dresses and she definitely sparked an interest when wearing garments influenced by other cultures. Above all, she sparked an interest in a looser silhouette, radically different from the waist-clinching corset and curve-hugging dresses that were fashionable in England at the time. Her kaftan coronation gown influenced fashion in the western world, but only a few people at the time was wearing authentic kaftans, bought during travels or expedition.
During the 1950s and early 1960s, kaftan styles began appearing in designs by Christian Dior and Balenciaga – as a form of loose-fitting evening gown that could be beaded, in silk fabric or heavily patterned synthetic fabric.
Balenciaga´s loose silhouette Trapeze-dress
Marella Agnelli, Truman Capote´s Black and White Ball 1966
Yves Saint Laurent in Marrakech
Mid 1960s American Vogue, with its editor-in-chief Diana Vreeland, described the kaftan as an essential garment for everyone how wants to look like or are a member of the jet set. She embraced travelling and garments from other cultures. During her years at Vogue, she sent models and photographers off to different places, among one was Marrakech, to shoot them in kaftans.
Yves Saint Laurent, who visited Marrakech in 1968 became enamoured with the colours, textiles and sensuality of Moroccan culture, and started to wear kaftans himself. Above all Yves Saint Laurent designed kaftans to his friends, amongst them Talitha Getty, one of the most well-known jet set-personalities at the time. Other designers followed with their own versions of the caftan. Jackie Kennedy, Bianca Jagger, Anjelica Huston and Brigitte Bardot were photographed in caftans at the time. The rise of the caftan had a lot to do with pushing the boundaries for what women could wear and when as the kaftan allowed women to wear comfortable clothing in public.
Talitha Getty with her husband the playboy John Paul Getty Jr. wearing kaftans on the terrace of their holiday house in Marrakech. An iconic image from 1969.
By the end of the 1960s, fashion and music became one unit. The “free love and rock n' roll” generation loved the kaftan and wore it day and night. As opposed to the 1950s designs where the kaftans design by Dior and Balenciaga was made of heavy silk fabric, kaftans at the end of the '60s are made from diaphanous, flowing material.
Anita Pallenberg, actress and muse of The Rolling Stones
We find design history so interesting! How a garment can change meaning and design over time due to changing trends and ideals.
We are curious, what do you prefer, a kaftan that can be open at the front or not? Shall it have short or long sleeves? Please tell us!
Agneta & Beata
Love the long ones I wear them everyday when I get home ❤️